Tavi Gevinson is a writer and actor who lives in New York. This is her website. She bought this URL because all of the other URLs with her name were taken. She would've had to pay a lot of money simply to hire someone to inquire how much the people who own the more normal URLs would sell them for. So she decided to embrace the "world" of it all by asking the illustrator Esme Blegvad to make the artwork you see here. If you go back to the homepage and click on all the little buildings, you'll see her work.